A Literature Study on Investment Pattern and Choices of Salaried People

Jayant Hooda; Anil Kanwa; Sonal Gupta

doi:10.59890/ijaeam.v2i3.1965

Authors

Jayant Hooda Department of Commerce SRM University, Sonipat
Anil Kanwa Faculty of Management & Commerce Baba Mastnath University, Rohtak
Sonal Gupta Faculty of Management & Commerce Baba Mastnath University, Rohtak

DOI:

https://doi.org/10.59890/ijaeam.v2i3.1965

Keywords:

Investment, Investment Avenues, Salaried Individuals, Income, Savings

Abstract

The level of investment needs to increase for achieving a high growth and development level in the economy. The initial planning stage considers investment as a vital tool for increasing national income and economic growth. This financial global place shows a balanced but weird influence of the favoured investment of individuals, their knowledge regarding the needs of investment, return estimation from investment etc. The prediction of the development of this global business is difficult without comprehending the opposite behaviour of investment of significant constituents of society. A lot of choices are offered for investment purposes and the individual must choose the appropriate ones for the portfolio. The one who deals with the planning phase must have information of all the investment alternatives and how the investor selects the alternative for achieving the overall goals and aims. The investor chooses the best option after the evaluation of key features linked with the investment like the stability of income, liquidity, risk, return, time, transferability and payback of principal amount. This study focuses on the pattern and choices of Investors regrading investment options and the factors influencing the behaviour of investor while selecting the option. Data is gathered from secondary sources such as research papers, research articles, journals, thesis and websites. The results of the study are based on investment patterns and choice of investor regarding different alternatives on the basis of existing reviews

References

AMUDHAN, S., POORNIMA, J., & SENTHIL, B. A STUDY ON INVESTMENT BEHAVIOUR AMONG INVESTORS WITH SPECIAL REFERENCE TO BANGALORE CITY.

Azhar, Z., Azilah, N., & Syafiq, A. (2017, November). Investment awareness among young generation. In International Conference on Business and Management Research (ICBMR 2017) (pp. 126-135). Atlantis Press.

Bhushan, P. (2014). Relationship between financial literacy and investment behavior of salaried individuals. Journal of Business Management & Social Sciences Research (JBM&SSR), 3(5), 82-87.

Garg, N., & Singh, S. (2018). Financial literacy among youth. International journaL of sociaL economics.

Geetha, N., & Ramesh, M. (2011). A study on people’s preferences in Investment Behaviour. International Journal of Engineering and Management Research, 1(6), 285-306.

Kulkarni, M. S. (2014). A study of investment behaviour based on demographics. Journal of Commerce and Accounting Research, 3(4), 47-54.

Lakhmani, A., Choudhary, E., & Srikar, V. A Study on Investment Preference by the People in Lucknow City, India.

Muthalif, R. A., & Munivel, K. (2018). An analysis of investors' attitude and pattern on different investment avenues. International Journal of Advanced Engineering and Recent Technology, 29(1), 47-60.

Purnima, M. D., & Lalitha, N. (2021). An analysis of Investment Pattern of Salaried Employees-A Case Study of Visakhapatnam. Journal of Contemporary Issues in Business and Government, 27(1), 3792-3803.

Ramanathan, K. V., & Meenakshisundaram, K. S. (2015). A study of the investment pattern of bank employees. In Proceedings of International Conference on Management Finance Economics (pp. 156-162).

Ramanujam, V., & Ramkumar, G. (2012). AN EMPRICAL STUDY ON THE INVESTMENT BEHAVIOR AND INVESTMENT DECISION MAKING RELATED TO THE FINANCIAL SITUATION OF WOMEN INVESTORS WITH SPECIAL REFERENCE TO SELECTED CITIES IN TAMIL NADU. International Journal of Management Research and Reviews, 2(10), 1711.

Salunkhe, K., & Mali, S. S. (2022). 'A Study on Financial Planning and Investment Pattern of Salaried Employees'. Available at SSRN 4183080.

Samudra, A., & Burghate, D. M. (2012). A study on investment behavior of middle class households in Nagpur. International journal of social sciences & interdisciplinary research, 1(5).

Sathiyamoorthy, M. C., & Krishnamurthy, K. (2015). Investment pattern and awareness of salaried class investors in Tiruvannamalai district of Tamilnadu. Asia Pacific Journal of Research Vol: I. Issue XXVI.

Shaikh, M. A., & Shaikh, A. (2021). A Study on Financial Planning for Salaried Employees and Strategies for Tax Savings. Allana Inst of Management Sciences, Pune, 11, 37-43.

Totala, S. (2016). Investment Preferences of Salaried Persons of Indore. International Journal of Economics, Commerce and Research, 6(2), 1-12.