FITRIANA, A. A Decade of Global and Local Brand Research: A Systematic Literature Review by Using SLR PRISMA. International Journal of Economic, Finance and Business Statistics, [S. l.], v. 2, n. 3, p. 187–202, 2024. DOI: 10.59890/ijefbs.v2i3.2081. Disponível em: https://journal.multitechpublisher.com/index.php/ijefbs/article/view/2081. Acesso em: 11 sep. 2024.