Training Using a Digital Platform for UMKM to Increase Sales
English
DOI:
https://doi.org/10.59890/ijacs.v2i1.1331Keywords:
Online, UMKM, Learning, Digital Platform, WebsiteAbstract
In Indonesia, the Micro, Small, and Medium Enterprises (UMKM) sector is the most vulnerable. Online sales through digital platforms are currently a necessary need for business owners, including UMKMs who are involved in the Kabupaten Magelang Perkumpulan Pengusaha Karsa Mandiri (PPKM). The training consists of instruction to improve the student's digital literacy (UMKM). The purpose of this lesson is to help students understand business concepts and free websites and their benefits, as well as to give them confidence to start their own internet business. The methods that are used include instruction and learning on digital platforms. Based on the evaluation results, every participant stated that they were cautious about using business and were unsure of their technical skills after participating in the training. Because of its ease of use, users find that businesses are more useful than websites for creating free online stores.
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Copyright (c) 2024 Tri Yusnanto, Fatkhurrohman, M Abdul Muin, Riska Handayani
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