Vol. 2 No. 2 (2020): July 2020

Articles

• The Effect of Grabfood Promotions, Service Quality, and Customers’ Expectations Towards Customers’ Satisfaction of PT. Grab Indonesia in Medan Class

  Angella,  Universitas Pelita Harapan,  Indonesia

  Clara Nadia Yunan,  Universitas Pelita Harapan,  Indonesia

  Cynthia Honata,  Universitas Pelita Harapan,  Indonesia

  Ivy Joana,  UNIVERSITAS PELITA HARAPAN,  Indonesia

  Winni Santoso,  Universitas Pelita Harapan,  Indonesia

  171-196

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• Corporate Social Responsibility Financial Sector in Colombia, History, Evolution and Transformation

  Liseth Patricia Ortega Salgado,  American University Corporation,  American Samoa

  Orlando Carmelo Castellanos Polo,  American University Corporation,  American Samoa

  161-170

  • pdf  This article have been read 31 times,  downloaded 30 times

• The Influence of Influencer Marketing, Content Marketing, and Electric Word of Mouth (E-Wom) in Tiktok Application in Purchasing Decision of Scarlett Whitening of Students at Universitas Pelita Harapan Medan

  Cherish Calim,  Universitas Pelita Harapan,  Indonesia

  Clerent Cheong,  Universitas Pelita Harapan,  Indonesia

  Devina Gunawan,  Universitas Pelita Harapan,  Indonesia

  Joshe,  Universitas Pelita Harapan,  Indonesia

  Stefani Sunasli,  Universitas Pelita Harapan,  Indonesia

  127-150

  • pdf  This article have been read 70 times,  downloaded 61 times

• Exploring the Effect of Product Quality, Service Quality, and Social Media Advertisement on Customer Loyalty in Choosing Alligator Roastery

  Denzel Linardo,  Universitas Pelita Harapan,  Indonesia

  105-126

  • PDF  This article have been read 29 times,  downloaded 19 times

• The importance of having an inventory control system for the presentation of financial information for small businesses.

  Leidy Johana Posada Moreno,  American University Corporation,  American Samoa

  Orlando Carmelo castellanos polo,  American University Corporation,  American Samoa

  151-160

  • pdf  This article have been read 48 times,  downloaded 46 times