Announcement

Due to technical problems, the continuation of publication in this journal has been moved to the website below:

https://jurnalinternasional.com/index.php/ijbmp

All subsequent issues will be published at the link above.

Journal Title	:	International Journal of Business and Management Practices (IJBMP)
Subjects	:	Business & Management
Language	:	English
E-ISSN	:	3046-9252
Frequency		February, April, June, August, October and December
Publisher	:	Multitech Publisher
DOI	:	10.59890 by
Editor-in-chief	:	Marisa Yunita
Email	:	admin@multitechpublisher.com
WhatsApp	:	+62 895 4154 35544

The International Journal of Business and Management Practices (IJBMP) is a peer-review and double-blind review journal devoted to promoting and disseminating the practices of business and management theories that contribute to improving business operational efficiency. IJBMP publishes articles in February, April, June, August, October and December.

International Journal of Business and Management Practices (IJBMP) has been widely indexed by:

1. Google Scholar, 2. Dimensions, 3. Directory of Research Journals Indexing, 4.CrossRef, 5. Research Bible, 6. GARUDA, 7. BASE (Bielefeld Academic Search Engine), 8.Eurasian Scientific Journal Index (ESJI), 9. Citefactor

Current Issue

Vol. 2 No. 5 (2024): October 2024

Published: 2024-10-31

Articles

A Study on Consumer Satisfaction Regarding Online VS Offline Shopping of Clothes Among Gen Z in Ahemdabad City

Khushi Mandavia, L.J. Institute of Management Studies, LJ University, India

Krishna Vaghela , L.J. Institute of Management Studies, LJ University, India

Jignesh Vidani, L.J. Institute of Management Studies, LJ University, India

621-640
- pdf This article have been read 122 times, downloaded 29 times
To Study the Effectiveness of Youtube and TV Advertisements on Consumer Purchasing Intention of Mobile Product in Ahmedabad

Pathan Nusrat Jahan, L.J. Institute of Management Studies, LJ University, India

Dobariya Chirag, L.J. Institute of Management Studies, LJ University, India

Jignesh Vidani, L.J. Institute of Management Studies, LJ University, India

607-620
- Pdf This article have been read 41 times, downloaded 85 times
A Study of Consumer Awareness Regarding Health Issues Caused by Consumption of Cold Drinks in Ahmedabad City

Vikas Prajapati, L.J. Institute of Management Studies, LJ University, India

Dipak Joshi, L.J. Institute of Management Studies, LJ University, India

Jignesh Vidani, L.J. Institute of Management Studies, LJ University, India

585-606
- Pdf This article have been read 48 times, downloaded 46 times
A Research Study on Effective Growth of Franchise Business Model in Cafe & Restaurant Sector in Ahemdabad City

Sujal Shah, L.J. Institute of Management Studies, LJ University, India

Tehrim Khokhar, L.J. Institute of Management Studies, LJ University, India

Jignesh Vidani, L.J. Institute of Management Studies, LJ University, India

567-584
- Pdf This article have been read 80 times, downloaded 58 times
Comparative Analysis of Mint vs Business Standard Newspaper in Ahmedabad

Solanki Rushang, L.J. Institute of Management Studies, LJ University, India

Jignesh Vidani, L.J. Institute of Management Studies, LJ University, India

543-566
- Pdf This article have been read 35 times, downloaded 27 times